Suitable for
All hair types: Fine to medium.

Safe for colour-treated, highlighted and chemically processed hair.

100% vegan colour protection and care
A combination of botanicals helps to protect colour-treated hair while leaving it silky, soft and shiny. Use with color control conditioner.

Botanical cleansers
Precisely formulated for lasting radiant color, wash after wash.

Neutralising power
Naturally derived “magnets” instantly neutralise colour-dulling particles to help protect your hair when you wash.

Dual-charged molecules
Create a protective shield to keep water from penetrating into hair, reducing colour washout.

Apricot oil
Nourishes, smooths and seals the cuticle, helping to lock in beautiful colour with radiant shine.

Aroma
Featuring Aveda’s own Pure-Fume™ aroma with osmanthus, certified organic orange, cypress, cedarwood and other pure flower and plant essences.

Suitable for
Dry Hair

With a creamy lightweight formula and a vegan superfood blend, this light moisture shampoo cleanses and replenishes dry hair with nutrient-powered hydration.  Creamy lightweight formula, with a vegan superfood blend, conditions and replenishes dry hair with nutrient-powered hydration.
Nutri-plenish™ conditioner light moisture. Nutrient-powered hydration for smoother feeling, visibly healthier hair.

• lightweight formula conditions and replenishes moisture
• 96% naturally derived,* with powerful superfoods
• luxurious omega-5 -rich organic pomegranate oil nourishes dry, depleted hair
• certified organic coconut oil with low molecular weight easily penetrates hair to help moisturise
• mango butter packed with fatty acids helps nourish leaving hair feeling soft and smooth
• oat extract helps give the formula a sumptuous, creamy feel
• for all dry hair types
• vegan
• silicone- and sulphate-free

Aveda’s own pure-fume™ aroma with cocoa, certified organic ginger, cardamom and other pure flower and plant essences suitable for.

Suitable for
All hair types: Fine to medium.

Healthier-looking hair with renewed vitality and shine

Scalp solutions fights visible signs of premature scalp aging

Scalp skin ages in a similar way to our facial skin because it is exposed to the same environment as our face.  The four key stressors that cause premature scalp aging are:

 This gentle shampoo helps remove excess oil, impurities and pollution from the hair and scalp. Formulated for everyday shampooing, this non-drying shampoo improves scalp hydration instantly and overtime.

 Beautiful hair starts from within. The oily to dry scalp conditioner with a blend of Babassu and Moringa oils replenish, hydrate and soften hair and scalp.
 

Scalp solutions refreshing protective mist

Refresh and protect your scalp all day.1 Helps control oil for 48 hours. Great for oily scalp types, the mist helps to extend the time between washes.

A blend of adaptogenic botanicals, Centella Asiatica and Andrographis, combined with Vitamin E, Resveratrol and Rosemary and Ginger Extracts help protect and shield the scalp from pollution, oxidative stressors and environmental aggressors.

Liquorice extract and Zinc PCA reduce and help control sebum so you can extend time between washes.

Suitable for:

All scalp types: Normal to oily, normal to dry.

All hair types: Fine, medium, thick.

All textures: Straight, Wavy, Curly, Coily.

Safe for colour-treated and chemically processed hair.

Aroma:

A clean, uplifting aroma with bright citrus notes of lemon and orange on a light floral heart of neroli, balanced by delicate hints of crisp, cool mint.

 Get ready to take control of your colour with the newest plant-powered range from Aveda, Colour Control, created to protect your hue at home for up to 8 weeks. Completing your hair wash ritual is the Colour Control Conditioner, brimming with nourishing oils and plant butters to care for your mane and leave is with an enviable shine.

Safe for colour-treated, highlighted and chemically processed hair. 

Suitable for
All hair types: Medium to thick.

Safe for colour-treated, highlighted and chemically processed hair.

100% vegan colour protection and care
A combination of botanicals helps to protect colour-treated hair while leaving it silky, soft and shiny. Use with colour control conditioner.

Botanical cleansers
Precisely formulated for lasting radiant colour, wash after wash.

Neutralising power
Naturally derived “magnets” instantly neutralise colour-dulling particles to help protect your hair when you wash.

Dual-charged molecules
Create a protective shield to keep water from penetrating into hair, reducing colour washout.

Apricot & bio-fermented arginine
Work together to nourish, smooth and seal the cuticle, helping to lock in beautiful colour with radiant shine.

Aroma
Featuring Aveda’s own Pure-Fume™ aroma with osmanthus, certified organic orange, cypress, cedarwood and other pure flower and plant essences.

smooth infusion™ anti-frizz shampoo 

The first step in reducing frizzy hair when you want to maintain a smooth, sleek and shiny look. This vegan, plant-derived smoothing shampoo gently cleanses, moisturizes and softens hair improving hair manageability and preventing flyaways. The luxurious lathering shampoo utilizes a revolutionary dual-action technology to repel humidity and smooth the surface of every strand.

Anti-frizz, plant-derived technology:

• Plant polymer shield – An invisible polymer instantly cloaks hair strands and repels water, giving silicone-free protection. 99% naturally derived.

• Botanical smoothing oil blend – Features Kalahari melon seed oil and Tamanu oil. Smooths and conditions cuticles for softness and shine.

Suitable for All hair types: Fine, medium, thick. All textures: Straight, Wavy, Curly, Coily. Safe for color-treated and chemically processed hair. As this formula is Sulfate Free we recommend you use less than what you usually would, especially if you have fine hair. Ensure it is rinsed out thoroughly to avoid the feeling of product residue.

Aroma

Aveda's own pure-fumeTM aroma with Australian Sandalwood, Bergamot, Palmarosa and other pure flower and plant essences.

Builds body and volume—with kaolin clay and acacia gum—for hair that looks more abundant. 

pure abundance™ volumizing shampoo

Volumizing shampoo creates volume and helps keep fine, limp hair looking and feeling more abundant.

• acacia gum helps fill out fine hair

• use with pure abundance™ volumizing clay conditioner. 

pure abundance™ volumizing clay conditioner

Volumizing conditioner creates volume and helps keep fine hair looking and feeling more abundant.

• boosts strands with natural bulking agents like kaolin clay and acacia gum

• use with pure abundance™ volumizing clay shampoo Aveda is a cruelty-free brand. 

 Revive the look of salon-fresh blonde colour by helping to neutralise brassy yellow tones for an illuminated, beautiful blonde result. Low-lather blonde toning shampoo developed to maximize toning benefits while cleansing hair. This purple shampoo has a sulfate cleanser-free formula, gently cleanses without stripping hair. 

 BLONDE REVIVAL™ PURPLE TONING SHAMPOO

8x the toning pigments for our coolest blonde yet

 Sulfate cleanser-free formula developed with a low lather to maximise toning benefits as it gently cleanses hair without stripping. When used with blonde revival™ purple toning conditioner, this triple-action system delivers a brighter, illuminated beautiful blonde result after just one use:

• Reawakens salon-fresh blonde colour – This shampoo for blonde hair has violet rich pigments which help neutralise unwanted yellow or brassy tones for a brighter, more illuminated result.
• Revives softness – A blend of nourishing lightweight oils, including acai and passionfruit, hydrate and condition over-processed hair – returning incredible softness to each strand.
• Restores smoothness – Instantly resurfaces the hair fibre leaving it feeling smooth and healthy.

• 97% naturally derived
• Ideal for blonde, grey or naturally silver hair
• Vegan. Cruelty free. Sulfate-cleanser free. Silicone free

Aveda's own pure-fume™ aroma with osmanthus, certified organic orange and cedarwood

PURPLE TONING CONDITIONER

blonde revival™ purple toning conditioner
8X the toning pigments for our coolest blonde yet

This purple conditioner has a silicone-free formula that instantly conditions and detangles so hair feels smoother and softer. When used with blonde revival™ purple toning shampoo, this triple-action system delivers a brighter, illuminated beautiful blonde result after just one use:

• Reawakens salon-fresh blonde colour – This blonde toning conditioner has violet rich pigments which help neutralise unwanted yellow or brassy tones for a brighter, more illuminated result.
• Revives softness – A blend of nourishing lightweight oils, including acai and passionfruit, hydrate and condition over-processed hair – returning a feel of incredible softness to each strand.
• Restores smoothness – Instantly resurfaces the hair fibre leaving it feeling smooth and healthy.

• For additional nourishment, contains a conditioning blend of naturally derived emollients, jojoba, sunflower and macadamia nut
• 96% naturally derived
• Ideal for blonde, grey or naturally silver hair
• Vegan. Cruelty free. Aveda's own pure-fume™ aroma with osmanthus, certified organic orange and cedarwood.

SWEET BY NATURE
WILD AT HEART

98% naturally derived
touchably soft hair | naturally sweet aroma
 

cherry almond softening shampoo
Babassu and coconut-derived ingredients deeply, yet gently cleanse hair while maintaining healthy lipids and oils. Naturally-derived cherry blossom and sweet almond oil restore softness and shine from roots to ends leaving hair feeling touchably soft and full of weightless bounce.*

This cherry almond shampoo infuses hair, with a sweet, juicy floral pure-fume™ aroma containing 38 flower and plant essences including tonka bean, certified organic orange and ylang ylang.

• 98% naturally derived**, colour-safe
• A softening shampoo for all lengths of normal to dry hair, especially long hair
• Vegan 

cherry almond softening conditioner
Certified organic coconut oil and shea butter deeply condition delivering superior slip and effortless detangling. This cherry almond conditioner has a formula with naturally-derived cherry blossom extract and sweet almond oil which restore softness and shine from roots to ends, leaving your hair feeling touchably soft and full of weightless bounce.

This softening conditioner infuses hair with a sweet, juicy floral pure-fume™ aroma containing 38 flower and plant essences including tonka bean, certified organic orange and ylang ylang.

Searching for a gentle shampoo? This natural shampoo gently cleanses and provides weightless, long-lasting nourishment while infusing hair with our signature calming aroma with 25 pure flower and plant essences. 

95% naturally derived* shampoo—with abyssinian oil—gently cleanses and provides weightless, long-lasting nourishment while infusing hair with our signature calming aroma with 25 pure flower and plant essences. 

 This nourishing conditioner instantly detangles, adds shine and provides weightless, long-lasting nourishment while infusing hair with our signature calming aroma with 25 pure flower and plant essences. 

invati advanced™ exfoliating shampoo light

naturally derived lightweight shampoo provides gentle scalp exfoliation by purifying and renewing the scalp and delivering a clean, weightless airy after feel. This exfoliating shampoo creates an optimal foundation for thicker, fuller looking hair.

This light shampoo is ideal for fine hair; normal to oily scalp

*From plants, non-petroleum minerals or water. 

This strengthening conditioner instantly thickens and delivers weightless conditioning to help protect the hair from breakage. This thickening conditioner is naturally derived amino acids to mimic hair’s building blocks and naturally derived amino acids mimic hair’s building blocks to help hair feel stronger from roots to ends. INVATI™ means "invigorate" in Sanskrit and taps the power of Ayurveda—the ancient Indian art of renewal —to help invigorate the scalp when massaged in - - the perfect conditioner for hair growth. 

Looking for a hair thickening treatment? Vegan thickening foam that instantly plumps the look of each individual hair strand for thicker, fuller and more voluminous looking hair from roots to ends, that lasts all day. This thickening hair product adds flexible hold & shine. Fights frizz. This hair thickening mousse also fights frizz and works as a heat protector that protects from damage when blow drying. The thickening foam helps reinforce fragile, thinning hair. This hair volumiser will not build up or weigh down hair. With rice protein and amla. Vegan. 96% naturally derived* Cruelty free. Silicone free. -90% said hair looked thicker, fuller instantly with results that lasted all-day¹ -95% said it provided a touchable hold¹ -91% said it left hair visibly shiny¹ Ideal for fine to medium hair *From plants, non-petroleum minerals or water using ISO standards. ¹Consumer testing on 105 women after 2 weeks of product use. 

Creamy, sulfate-free shampoo for curly hair removes build-up without stripping hair and delivers moisture to curls, coils and waves. Reduces frizz* and provides manageability while enhancing shine

Nourishing conditioner for curly hair moisturises instantly and provides slip to improve the ease of detangling curls and coils by 95%*. Reduces frizz and leaves hair looking healthy, shiny and more defined.

Silicone-free curl enhancer cream instantly reduces frizz and adds shine. Hydrates curls and waves while increasing definition.

Silicone-free coil definer gel instantly protects coils and tight curls from humidity while providing shine and definition.